THE BOY WHO CRIED OBAMAHITLER.

At the New York Post, Kyle Smith is enraged that some young woman who used to play violin (oooh arty farty!) is now "senior policy advisor at the White House Office of Science and Technology Policy," and part of something Smith calls the "Nudge Squad" because its mandate is to gently encourage better behavioral choices based on the ideas in Cass Susstein's book Nudge.

Smith is pissed for a couple of reasons. For one thing, this initiative proceeds from the same thinking that got Bloomberg to make fast food joints post calories, which doesn't appear to change patrons' eating habits, at least not in the short term we've had to observe its effect. Fair enough, though letting people know something about what's in the food they eat is a pretty benign intervention, and seems to work well enough with packaged food labeling, unless you think citizens have no business knowing whether their dessert topping is mostly chemicals or if an energy bar will send them into anaphylactic shock.

But what really seems to bug Smith is something he mainly expresses with old rightwing memes and overwrought innuendo: that the Nudge Squad is oppressive. For instance:

This person was a senior at Yale as of 2007, but now she gets to tell you how to live your life. Sorry: encourage you to make choices that will make you happier... 

Remember when FDR, more or less admitting he was clueless about economics, promised, and delivered, an era of “bold, persistent experimentation”? Obama means it literally. We’re all being targeted for “behavioral interventions.” But only after randomized, controlled trials. Which don’t sound scary. At all. (Just don’t say that in a German accent.)... 

...[Susstein] was boasting in a Harvard working paper that [the White House Office of Information and Regulatory Affairs'] central responsibilities, as defined by Obama’s Executive Order 13563, amounted to “a kind of mini-constitution for the regulatory state.” That sounds a bit immodest. And aren’t constitutions, even cute mini- ones, supposed to come up for a vote?

Similarly, shouldn't people walking around with stapleguns have a concealed-carry permit? Inevitably:

The new paternalism of Obama appointees is very much in tune with the boss. In a neverending series of campaign speeches, he’s taken to saying things like, “That means whatever executive authority I have to help the middle class, I’ll use it.” And, “We’re going to do everything we can, wherever we can, with or without Congress.”

It's all part of the seamless garment of ObamaHitler. By the way, Smith refers to the recruitment e-mail of the Nudge Squad, properly known as the Behavioral Insights Team, but does not link to it. Here it is, and here are some of the previous interventions the Team uses as models:

Increasing college enrollment and retention: Providing streamlined personal assistance on the FAFSA form (e.g., pre-populating forms using tax return data and following up with a personal call) to low or moderate income individuals resulted in a 29% greater likelihood of their attending college for two consecutive years... 

Improving academic performance: Students taught to view their intelligence as a “muscle” that can grow with hard work and perseverance (as compared to a “fixed trait”, such as eye-color) experienced academic boosts of 1/2 a letter grade, with the largest effects often seen for low-performing students, students of color, or females in STEM-related courses.

Why, that's just how the Third Reich started.

Conservatives are always wondering aloud why they couldn't win in 2012 against a sitting president with a shit economy, and I keep explaining that it's because people think they're nuts. I used to assume they couldn't hear me because I don't have large BUY GOLD ads on my website, but I'm beginning to think no one can reach them.

Smith had a small but perfectly legitimate grievance -- that the government might be wasting money on an unproven social-science boondoggle -- but he knew that, as a Post columnist, he couldn't hold his barking readership's attention unless he laid on the totalitarian imagery good and thick. The result pleases people who agree with him that politically-correct race-pimping arugula-muching Liberal Fascists have turned America into a Union of Soviet Socialist Community Organizers, but when they try it on normal people it sends them backing nervously out the door. Even a dim person would have figured this out by now; I begin to think they're not serious about winning.